Philosophie & Mission

CBI Partners (Cross Border Implementation) has its roots in the management of rapidly growing and changing international businesses. We have experienced the need for teams to grow, adapt and gain the skills required by new circumstances. Our specialists provide targeted hands-on support, grounded in practical experience, to teams managing rapid change and growth. Cultural, business practice and organisational borders are factors which have to be managed and are not an explanation or justification for failure. Our team has the right mix of different nationalities and expertise.   We are professionals in our fields with a proven track record of implementing change and growth in operative business. “Our experts talk to your experts and implement the projects together!”

Rooted in Japan - Grown into  Cross-Border-Experts

CBI Partners was founded in Japan with the guiding principle that managers should only do the things they are good at and that teams should grow and adapt in times of change to reflect the management skills required by new circumstances. The founders, David Syrad and Markus Schaedlich, are specialists in the implementation of cross-border business strategies and are particularly experienced in the handling change and the crossing of new frontiers. CBI removes not only geographical borders but also the organisational and cultural borders and obstacles that are often faced when taking on new challenges, such as a drastic change or recovery within large organisations.
Holistic Approach


Our holistic approach to business; neglecting any single factor creates deficiencies!
We apply this approach to large projects and in most cases it also acts as an effective tool for confirming all important points are considered even when we launch smaller supporting projects.
To achieve this, we help organisations bring the four major aspects of business together – Finance, Customer, Company Processes and Human Resources. Our specialists cover a wide range of cultural backgrounds and have managed companies in various sectors at CEO and Regional VP level, bringing with them a proven track record of business growth, management and turnaround in Asia, Europe and N. America. While we are based in Japan, our projects follow our customers – we are currently engaged in projects in Germany, China, Korea, Japan and India. In a recent major project CBI Partners achieved a “first” for a major European Automotive supplier by establishing mass-production successfully in Japan without the need for a joint venture. The project launched successfully despite the bankruptcy of the parent company and the Japanese subsidiary being only recently established.
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